Monthly Giving Consulting for Nonprofits
I help nonprofits turn underdeveloped monthly giving programs into communities donors want to join and stay committed to — creating more reliable recurring support.
Does this sound like your nonprofit?
You set up a monthly giving option because you know it’s important.
But it’s often left underdeveloped.
It lives on your donation page, might be mentioned during campaigns, and then competes for attention with everything else on the fundraising calendar.
Without a clear role in your overall strategy, monthly giving stays underdeveloped. Your team isn’t sure how to talk about it. Donors aren’t sure what they’re joining. And recurring support never reaches its potential.
That’s a huge missed opportunity, and that’s what I help nonprofits change.
So here’s how we fit it.
#1: Clear Program Positioning
We define what your monthly giving program is, how it works, and why it matters. That includes a community-first program name, impact statements for giving levels, and landing page copy that converts more donors.
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#2: An Intentional Retention Plan
I write your core monthly donor email sequences and map out a personalized communication plan, so donors stay informed, connected, and more likely to keep giving over time.
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#3: A Path to Sustainable Support
Recurring giving creates steadier income over time. This work helps you move away from constant fundraising pressure and toward support you can actually plan your budget around.
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#4: Compounding Confidence
You’ll walk away knowing your monthly giving program is intentional, donor-centered, and built with care — and feeling confident sharing it with your board, your team, and your community.
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Who's this for?
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Who's this for? ❋
It’s time to move your monthly giving program past “good enough.”
This is for nonprofits who…
✔ Know their monthly giving program has room to improve
✔ Have a program that was set up quickly and now needs more intention behind it
✔ Suspect there’s real opportunity to convert more donors into monthly supporters
✔ Know they’re missing the chance to build a real community of mission allies
✔ Feel uneasy about retention and donor communication falling through the cracks
Your monthly giving partner
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Your monthly giving partner ❋
Meet your monthly giving partner.
Hi, I’m Erika!
I believe most people want to support work that matters. The challenge isn’t convincing them. It’s reminding them why they care and showing them how to support in a way that fits their lives.
I’ve spent the last decade working in marketing and development, both in-house at nonprofits and as a consultant, and in for-profit environments where clarity and growth are non-negotiable.
Those experiences, along with being a monthly donor myself, shape how I help nonprofits build monthly giving programs that are donor-centered and built to last.
What you’ll walk away with after a VIP week
Monthly Giving Program Positioning: A community-building program name and positioning that explains what your monthly giving program is, who it’s for, and why ongoing support matters.
Impact Statements for Giving Levels: Donor-facing language that clearly shows the impact of each monthly amount, so supporters understand what their commitment makes possible.
Monthly Giving Landing Page Copy: Conversion copy that makes monthly giving easy to understand, easy to join, and aligned with your mission.
Donor Communication Touchpoint Plan: A simple schedule outlining when and how to stay in touch with monthly donors throughout the year to increase retention.
Monthly Donor Email Sequences: Written welcome and retention emails that acknowledge donors, reinforce impact, and support long-term giving.
Monthly Giving Program VIP Week Investment
Starts at: $3,745
Need help getting board buy-in? Here’s a Letter to the Board to help support your conversation.
FAQ
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FAQ ❋
Frequently Asked Questions
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This is best for nonprofits that already have some monthly donors and want to grow that base in a significant way. If your goal is to meaningfully increase monthly support by strengthening the program you already have, this work is designed to support that growth.
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That’s great! We’ll build on what’s working and refine areas that need more clarity or structure. In my experience, even well-established monthly giving programs have meaningful opportunities to improve how they communicate value and convert more donors over time. The goal is to strengthen your existing program, not replace it, unless that’s clearly the right path.
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This work is typically completed remotely via Google Meet + Google Workspace. An in-person option is also available, starting at $8,000, for organizations that prefer on-site collaboration.
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This work is collaborative, but designed to be respectful of your team’s time. We’ll start with a kickoff call, and from there I’ll handle the bulk of the work. Your broader team can be involved as much or as little as makes sense, whether that’s providing input, reviewing drafts, or weighing in at key moments. I’m also happy to collaborate with designers, assistants, or other contractors on your side to make this as effective and streamlined as possible, without adding unnecessary work to your internal team.
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We begin with a kickoff call at the start of the week to align on goals, context, and any existing materials. From there, I spend the week working through the deliverables, checking in as needed for clarification or feedback. At the end of the week, we meet for a wrap-up call where I walk you through everything that was created, explain how the pieces fit together, and answer questions. After the week ends, I’m also available via email for follow-up questions for 30 days to support implementation and clarity as you move forward.
